A local, independent estate agency, specialising in residential sales and lettings, managed lettings and commercial properties.
About the project
Eaton Estates wanted their new logo to look established, but at the same time modern and concise. Early on in the process it was clear they were favouring the simple typography led logo design than those using iconography to show their service offering.
The selected font represented the contemporary ethos of the company, whilst the simple silver/black colour palette was a nod to the more established ‘high-end’ estate agencies. The contemporary style was further enhanced on the print materials, specifically the promotional mailers and adverts, which used light hearted imagery and headlines to enforce their core messages.